I spoke to a GLP-1 startup recently who is prioritizing partnerships with influencers over ads. I personally love this approach as a marketer who swipes the moment I see any ad…
Great call out to some really bad marketing and dangerous claims as well as just bad medicine. A CMO or medical director should be reviewing claims for both scientific and claims as well as protect the patient- this one is horrible. Why would we ever tell you to quit the gym. GLP paired with diet and exercise are fabulous but one without all is a recipe for failure. Thanks for writing this Halle!
I got one of their ads last week and reported it. 🙃
I get these ads too and they make me so mad. Thanks for shining a light!
I spoke to a GLP-1 startup recently who is prioritizing partnerships with influencers over ads. I personally love this approach as a marketer who swipes the moment I see any ad…
Great call out to some really bad marketing and dangerous claims as well as just bad medicine. A CMO or medical director should be reviewing claims for both scientific and claims as well as protect the patient- this one is horrible. Why would we ever tell you to quit the gym. GLP paired with diet and exercise are fabulous but one without all is a recipe for failure. Thanks for writing this Halle!